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Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million.
Ray-Ban's marketing strategy was threefold: a return to the sunglasses' original, rebellious design, an "edgy" advertising campaign and "high-profile PR events", and the use of new media like MySpace to connect with consumers.
Ray-Ban Meta Smart Glasses, formerly known as Ray-Ban Stories, are smartglasses created as a collaboration between Meta Platforms and EssilorLuxottica. They include two cameras, open-ear speakers, a microphone, and touchpad, all built into the frame.
When standard Ray-Ban Wayfarers go for $199, the smart glasses $299 starting price gives you a lot of bang for your buck. These are comfortable, easy-to-use, and last all day.
If you're ready to swap your flimsy pair for something more durable, Amazon just dropped tons of deals on Ray-Ban sunglasses — a few models are over 60% off! Every shade on our list has a UV ...
The ruling cited several decisions by the U.S. Supreme Court and other courts on what limits can be placed on free speech in publicly funded campaigns. Thirteen states provide some form of public ...
Ray-Ban also partnered the film with a $5–10 million television campaign. Other promotional items included Hamilton Watches and Procter & Gamble's Head & Shoulders with the tagline "Keeping the Men in Black in black". An official comic adaptation was released by Marvel Comics.
Us Weekly has affiliate partnerships so we may receive compensation for some links to products and services. Please note, prices and availability are valid at time of publication, but are subject ...
The second season of late-night talk and news satire television program Last Week Tonight with John Oliver originally aired between February 8, 2015, and November 22, 2015, on HBO in the United States. The season was produced by Avalon Television and Sixteen String Jack Productions; the executive producers were host John Oliver, Tim Carvell ...
The Oscar winner, 55, came out during J Balvin’s extraterrestrial-themed set on Sunday, April 14, decked out as “Agent J,” including the MiB’s signature Ray Bans. From th J Balvin and Will ...