Ads
related to: ray bans promotional code- Women's Sunglasses
Exclusive Styles & Top Designers.
Shop The Latest Women's Sunglasses.
- Men's Sunglasses
Exclusive Styles & Top Designers.
Shop The Latest Men's Sunglasses.
- Ray-Ban Women Selection
Find the Best Frame for Her
Shop Now Exclusive Sunglasses
- Loyalty Program
Earn points with every purchase.
Unlock exciting member rewards.
- New Arrivals
The Latest Styles Are In!
Shop The New Collection Today.
- AlexaChung Sunglass Hut®
Shop The Exclusive Collection today
Only at Sunglass Hut®
- Women's Sunglasses
Search results
Results From The WOW.Com Content Network
Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million.
When standard Ray-Ban Wayfarers go for $199, the smart glasses $299 starting price gives you a lot of bang for your buck. These are comfortable, easy-to-use, and last all day.
Ray-Ban also partnered the film with a $5–10 million television campaign. Other promotional items included Hamilton Watches and Procter & Gamble's Head & Shoulders with the tagline "Keeping the Men in Black in black". An official comic adaptation was released by Marvel Comics.
Ray-Ban's marketing strategy was threefold: a return to the sunglasses' original, rebellious design, an "edgy" advertising campaign and "high-profile PR events", and the use of new media like MySpace to connect with consumers.
Us Weekly has affiliate partnerships so we may receive compensation for some links to products and services. Please note, prices and availability are valid at time of publication, but are subject ...
- News, Politics, Sports, Mail & Latest Headlinesaol.com
The Oscar winner, 55, came out during J Balvin’s extraterrestrial-themed set on Sunday, April 14, decked out as “Agent J,” including the MiB’s signature Ray Bans. From th J Balvin and Will ...
Ads
related to: ray bans promotional code