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  2. Promotional merchandise - Wikipedia

    en.wikipedia.org/wiki/Promotional_merchandise

    Marketing. Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag [1] ( mass nouns ), tchotchkes, or freebies ( count nouns ), are used in marketing and sales.

  3. Staples Inc. - Wikipedia

    en.wikipedia.org/wiki/Staples_Inc.

    Staples's logo from 1998 to 2019. Staples Inc. is an American office supply retail company headquartered in Framingham, Massachusetts . Founded by Leo Kahn and Thomas G. Stemberg, the company opened its first store in Brighton, Massachusetts on May 1, 1986. [5] By 1996, it had reached the Fortune 500, and it later acquired the office supplies ...

  4. Promotional apparel - Wikipedia

    en.wikipedia.org/wiki/Promotional_apparel

    Promotional apparel is clothing imprinted with a company 's name, logo or message. They include shirts, gloves, hats, jackets and any piece of clothing that can be incorporated in marketing and communication campaigns. Promotional clothing is used to endorse a product, service or company agenda. The importance of promotional apparel lies in the ...

  5. Model Products Corporation - Wikipedia

    en.wikipedia.org/wiki/Model_Products_Corporation

    Model Products Corporation. Model Products Corporation, usually known by its acronym, MPC, is an American brand and former manufacturing company of plastic scale model kits and pre-assembled promotional models of cars that were popular in the 1960s and 1970s. MPC's main competition was model kits made by AMT, Jo-Han, Revell, and Monogram.

  6. Promotional Products Association International - Wikipedia

    en.wikipedia.org/wiki/Promotional_Products...

    Promotional Products Association International (PPAI) is an international not-for-profit trade association serving the promotional products industry. The association was founded in 1903 and presently has more than 14,000 members. History. In 1903, a group of 12 manufacturers of promotional products formed an industry trade association.

  7. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...

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